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Honda ZR-V Trademark Application

3426 Views 2 Replies 2 Participants Last post by  Rhett
Honda has applied to trademark the name 'ZR-V' in Australia on April 17, 2020. It's possible that this will be a compact crossover because the current 'R-V' line up already covers the small and mid-size SUV segments. Not only that but demand is growing for smaller utility vehicles.

Honda ZR-V Trademark:
Number:
2082410
Words: ZR-V
Priority Date: 17 Apr 2020 (Filing)
Owner: HONDA MOTOR CO., LTD.1-1, Minami-Aoyama 2-chome, Minato-ku, Tokyo, 107-8556, JAPAN
Goods & Services
-- Class 12:
Automobiles
-- Class 35: Retail services or wholesale services for automobiles and motorcycles; advertising; business management; business administration; office functions

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Do you think it's going to be smaller than the HR-V? I really hope it's going to be bigger than it.
2
Do you think it's going to be smaller than the HR-V? I really hope it's going to be bigger than it.
The ZR-V will be bigger and sportier than the HR-V. The latter has worked well for Acura/Honda and other automakers in recent years.

This example shows what someone thinks it could look like at production:
Land vehicle Vehicle Car Automotive design Compact sport utility vehicle
Land vehicle Vehicle Car Automotive design Sport utility vehicle
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